Dreamweaver and Photoshop are our preferred website design tools

In today's fast paced business world, Adobe Dreamweaver is our tool of choice for creating web pages. Although we could write your website's code manually, Dreamweaver enables us to quickly design a unique website for your business in a matter of hours, not weeks.

Dreamweaver not only enables us to create editable templates, the software uses web standard HTML and CSS coding and enables offline verification and browser compatibility checks throughout the design process as well as offering numerous other features.

We use Adobe Photoshop to create unique graphics to complement your marketing material, banner ads and slideshow banners to enhance your website.

With Dreamweaver and Photoshop we design and develop professional websites unique to your business; websites that are both functional and appealing. We create static and content managed websites, although our preferred CMS is WordPress.

If you need us to redesign or complete a website you have already started and the web pages were not created using Dreamweaver, we will start from scratch using Dreamweaver.

Unless you have a content managed website, when adding new content or making minor changes to your web pages, we prefer to edit your website offline and upload the updated files. However, if we need to make online edits of your content we use Adobe Contribute, the editing tools provided by your web host or we make changes via the file manager in your control panel.

Although most website designers use Fireworks to create graphics websites, our tools of choice are Adobe Photoshop and Illustrator. The long term benefit of using these applications is it saves you money..

When we create graphics for your website that you will also need for print, we can create or enlarge them, which means we can easily use them to create a banner sign or any other print material to match your website. The time we save not having to recreate your graphics is passed on to you as a cost saving.

Image specs for website designs

The image resolution for web images is 72 dpi. We optimize all images for the web which reduces the file size so they load quickly. However, where possible we use the high or max quality setting. All images for the web are cropped or resized in PhotoShop and, with the exception of eCommerce shopping carts, used at 100% size.

Website design tools we use

  • Adobe CS5 Dreamweaver
    Used for creating web standard web pages in (X)HTML, and style sheets (CSS) and the addition of dynamic elements using javascript
  • Adobe CS5 PhotoShop
    Used for creating background, header and navigation graphics, enhancing photos, close cropping and applying effects to images as well as creating animated ads (gifs)
  • Adobe CS5 Illustrator
    Used for creating vector graphics that you may need later in your print material
  • Adobe CS5 Flash
    Used for creating animated ads and banners
  • Adobe CS5 Contribute
    Used for online editing of web page content.

Accepted file formats for your website's content

We accept editorial content for your website in Word, Publisher or email. You can also send an unformatted version of your text in Notepad or Wordpad. The unformatted version eliminates any additional coding that may affect the validity of the html code.

You may include images in your document for layout purposes, but please send the image files separately with an appropriate filename. We prefer that you do not send images/photos labelled pic1, pic2, or image1 image2, etc., as this means we will have to rename them.

Accepted File Formats for Images

We accept all the same file formats as for print plus the following:

Photos: JPG, 24 bit PNG
Animations and clip art: Gifs
Images with graded transparencies: 24 bit PNG

Where possible, images and graphics you plan to use in your website should be sent in their original format especially if they need to be close cropped. There is no need to downsize them unless they are too big to send. We will crop and resize images as necessary.

Image Resources for your Website and Print Material »